Writing on growth engineering.
How AI growth systems are actually built, what holds them together, and what keeps them honest once they are running. By Amy Wilkinson.

10 growth jobs I'd hand to a model that only makes decisions
I tested Jev on two small pieces of growth work this weekend. It went well, and it barely scratched the surface. Here are the ten builds I think matter most.
Read the postWhat is a founder operating system?
The plain answer, the three things people mean by it, and why I'd build the part that stops when you get busy first.
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What is growth engineering?
What the job actually involves once AI is doing the work, and the layer underneath that decides whether it keeps working.
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Growth that keeps running when the founder gets busy.
One acquisition loop, built three times for three companies that had nothing in common except a founder doing acquisition in their spare time. The receipts and the mechanism.
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